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Web Survey Bibliography

Title Human factors in business-to-business research over the internet
Author Culkin, N., Brown, Js., Fletcher, J.
Year 2001
Database EBSCOhost, WARC
Access date 12.05.2004
Abstract

This paper explores the problems and challenges surrounding the conduct of research via the internet among business audiences and highlights the great potential that exists for business-to-business research over the net. It also identifies some of the main obstacles to researching in this way, and examines the factors which cause them.

Access/Direct link

EBSCOhost (full text); WARC (full text)

Year of publication2001
Bibliographic typeJournal article
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Web survey bibliography - International Journal of Market Research (46)